The INSANE Rise and Fall of MySpace

The INSANE Rise & Fall of MySpace

At the time, Myspace was thriving, and was by far the most popular social media platform. So, how did Myspace go from being worth billions of dollars and one of the most loved sites on the internet, to being nothing but a nostalgic memory? With its quirky interface and customizable profiles, MySpace represents the road untaken - the path social media could have gone before Facebook crushed the competition.

But the reasons Myspace failed are not what you might think. And the rise and fall of Myspace is certainly not your typical business story.

This video is the truth about what happened to MySpace - how an internet empire was both built and destroyed. The domain name Myspace.com was initially bought for an internet storage business, essentially an early version of cloud hosting like Dropbox or google drive.

But like many early internet businesses, this file storage company never made it, especially after the dot com bubble burst and investors stopped pouring money into internet companies.

However a guy called Chris DeWolfe bought the MySpace domain, thinking it might be useful in the future.

Of course he was right - but for a while, he did nothing with it. Instead, him and a friend called Tom Anderson founded a direct email marketing firm called ResponseBase, which created email newsletters for other companies. Little did they know that this business partnership would lead them to creating a billion dollar company with millions of users.

Of course, the Myspace story would not end well - today Facebook makes billions from Facebook ads, whilst Myspace is just a site people nostalgically think back to. So what happened to Myspace?

Welcome to the incredible story of Myspace - including why myspace died, how Facebook won, and where is Tom from myspace now?